Selected Builds

    The best ideas usually start with a simple thought: "I wish there was a better way."

    Instead of waiting for it to exist, Ariel builds it.

    The projects below started as solutions to real business problems and demonstrate the kinds of custom tools, AI-powered workflows, and internal systems Ariel can design, build, and adapt for other organizations.

    The opportunity
    Where the friction shows up.
    The solution
    What gets built and why.
    The impact
    What changes for the people inside it.
    dealstackr.app
    DealStackr dashboard showing active deals, average monthly cash flow, median cash-on-cash return, top opportunities, and pipeline mix.
    Real estateAnalysisDistributionCRM integration
    01Project
    DealStackr

    Helping real estate investors move from spreadsheets to smarter decisions.

    The opportunity
    Analyzing investment properties meant jumping between spreadsheets, calculators, MLS data, notes, buyer lists, and CRMs. Keeping track of which investors wanted which types of deals required memory, manual organization, and repeated work. Sharing opportunities with the right buyers was time-consuming.
    The solution
    DealStackr was built as a centralized investment analysis and distribution platform. It helps analyze investment properties, match deals to investor buy boxes automatically, organize opportunities in one place, and distribute deals to the right people. The platform also generates branded marketing materials, emails opportunities directly to buyers, publishes deals to social media, and can integrate with CRM systems. It can be customized for individual investors, real estate teams, wholesalers, and organizations managing large investor networks.
    The impact
    Instead of juggling spreadsheets and remembering who wanted what, everything lives in one connected workflow — making it faster to analyze, organize, and distribute investment opportunities.
    austinrentalconcierge.com
    Austin Rental Concierge homepage with apartment matching, featured neighborhoods, and the Find My Match flow.
    Client intakeCRMAI assistantOperations
    02Project
    HomeMatchr · Austin Rental Concierge

    Creating a better client experience for renters.

    The opportunity
    Working with rental clients meant information was scattered across emails, text messages, PDFs, notes, applications, and spreadsheets. Tracking documents, conversations, and follow-ups became increasingly difficult as the business grew.
    The solution
    Austin Rental Concierge became a centralized client intake and relationship management system. Prospective renters submit information through the website. Documents, preferences, communication history, and client details flow into one organized workspace. The system connects with Ariel's CRM and AI assistant, helping surface follow-up tasks, outstanding conversations, reminders, and next actions.
    The impact
    Instead of managing disconnected information, the entire client journey is organized in one place — creating a smoother experience for both clients and the business.
    lab.arielbuilds.com / library
    Research RepositoryReal screenshot pending
    Research opsKnowledgeSynthesisIntake
    03Project
    Research Repository

    Helping research teams learn from every study.

    The opportunity
    Research findings often become isolated inside presentations, spreadsheets, and folders. Teams repeatedly ask the same questions because previous insights are difficult to find and even harder to synthesize.
    The solution
    Designed a centralized research repository and study intake system that captures research requests, organizes studies, stores findings, and helps teams analyze patterns across projects. The system supports synthesis by making insights searchable, comparable, and easier to connect over time.
    The impact
    Instead of treating every study as a standalone project, research becomes an organizational asset that continuously informs better decisions.
    midomo.app / affordability
    MiDomoReal screenshot pending
    Financial literacyEducationDecision support
    04Project
    MiDomo

    Helping renters make more informed housing decisions.

    The opportunity
    Many renters don't fully understand what they can realistically afford or how different housing costs affect their finances.
    The solution
    Built an educational experience that helps people better understand affordability, explore housing costs, and make more informed rental decisions. The project combines education, financial decision-making, and practical tools into one experience.
    The impact
    Empowers renters with greater confidence before making one of their largest monthly financial commitments.
    What's possible for your organization

    Could your organization benefit from something similar?

    Every organization has workflows that are more manual than they should be.

    • Information scattered across multiple systems.
    • Repetitive work that slows people down.
    • Processes held together with spreadsheets.
    • Moments where someone says, "I wish there was something that could do this…"

    That's often where the best ideas begin.

    Whether it's an internal tool, AI workflow, client portal, operational dashboard, research repository, or something that doesn't exist yet, Ariel can help design and build a solution around the way your organization actually works.

    Let's explore what's possible.

    Start a conversationSee client work